Are you terrified that you will launch a course that

no one will buy? 

If your copy is lacklustre and your lack of sales is frustrating you, 
discover a simple and proven system to launch successfully with ease

Does this sound familiar? 

You find yourself staring at a blank piece of paper for hours willing the words to flow. To connect.  You feel like screaming or curling into a ball of frustration because you can’t stop second guessing yourself and you’ve wasted hours, sometimes days.

Eventually you might write something but then the doubt starts to creep in. Is it good enough? Will my ideal clients understand my offer? (more so, will they buy it?) You question everything and end up in analysis paralysis.

Writing sales copy is time-consuming and stressful if it doesn’t come naturally. If you are unable to communicate the value of your offer, no-one will buy from you because they will not understand the transformation you bring.

You are surrounded by words but none of them are in your voice. Your clients aren’t hearing you and your message isn’t connecting in the way you hoped it would.

You know that you need to do things differently but you don’t know where to start.

Perhaps implementing things by yourself is only getting you so far. Certainly, no where near where you want to be and its costing you dearly in time and in money.

If you have realised its time to approach things in a different way and make some changes then you are in the right place.

Ready to know more?

Let me introduce you to:

The Launch Blueprint 
A 12 week 1 : 1 solution to help you launch and gain clients on a consistent basis following a strategy that works

The Launch Blueprint was created to help business owners like you, who are looking for a done for you copywriting and sales strategy solution. Giving you the opportunity to amplify your connection with your clients, standout in a saturated creative space and be recognised as the incredible coach and expert you are.

More importantly, it is a solution that works and brings results. 

Launches should be fun and enjoyable, not filled with stress and aniexty.

What can you expect during our 12 weeks together?  

Scintillating copy that captivates your clients and converts into sales  

Getting people to say yes, confidently. Move past any blocks and experience the success you deserve. Ultimately enjoying the launch process and growing your business

Marketing strategies that you may not have tried before that get you noticed and brings results

The courage to take decisions that propel your business forward, with the support, wisdom and humour you’ve always wanted

A sales process that continually delivers results across all aspects of your business so that you can stop trying to reinvent the wheel

Focused action, using strategies that work rather than using outdated methods that don’t serve you and waste time and money

Plug and play launch strategies that you can repeat confidently, secure in the knowledge that your launch will be successful

Imagine what it will be like to have all of your launch copy written for you: sales pages, email sequences, Facebook ads, webinar slides and a lead magnet. Underpinned by a sales strategy that brings sales in on demand

So, if you

  • Don’t enjoy writing sales copy
  • Lack confidence in your launches

  • Don’t have a sales strategy, don’t know where to start and have zero consistency
  • Have weak conversion and have no sales funnel in place with multiple touch points

  • Are filled with horror the thought of producing content such as webinars and lead magnets 
  • Can’t convey your value or what you do easily to your clients and your offer is confusing 

Then this solution is for you…

Why should you work with me?

My superpower is helping business owners like you produce launches that convert. I provide captivating copy that connects with your audience and results in sales. 

I am a sales strategist and copywriter, which are a very rare breed. I know both sides of the coin and can give you a unique perspective on what will work and what won’t.

I don’t give you just techniques, or make false promises. I support you by holding you accountable. I am right beside you, guiding you, making sure that what you do is successful and brings in clients.

With me, you will have a proven process that works. I help you to create strong meaningful relationships with your clients that result in sales. 

What I deliver: Copywriting (DFY)

5 Web pages with SEO optimisation and keywords

Lead Magnet (up to 5 pages)

Email sequence for your lead magnet

What I deliver: Sales Strategy 

Clear and defined processes to follow that work

Defined launch strategies with milestones at key delivery points

Content and social media planning to amplify each launch milestone

A ‘plug and play’ funnel that you can repeat on demand 

Sales forecasting and metrics

Content that attracts your ideal clients and scales your business

Those nagging doubts

Let’s address the elephant in the room. You are bound to have doubts as to whether you should go ahead.

Anne felt the same way. She was worried about investing in a program when she knew that she didn’t have any sales on the horizon at the point. Her audience didn’t know she existed.

It was crickets when she launched her program. She was devastated and never wanted to feel like that again. But she knew that she had to invest in herself and her business or nothing would change.

Anne was worried that no-one was spending money. But what we discovered was people are still buying, you need to get in front of the right people with the right message.

Sometimes, its important to commit to change in order to grow. When we invest in ourselves, we allow others to do the same.

Taking action by focusing on your lead generation will always result in positive growth for your business.

Don’t take my word on it, take theirs:

“Helen is an outstanding heart-led sales coach and mentor. Helen’s training has transformed how I work and has been integral to my flourishing business. I now know precisely how to convert warm leads into high-end clients by connecting deeply, coming from a true place of service – understanding that sales is about helping people and meeting their needs.
Before I worked with Helen, I had limiting beliefs about sales and about the value of what I offer. Helen not only has the gift of seeing you and your potential, helps you to have the skills and mindsets you need to up-level your business by sharing her true zone of genius, but her loving presence helps you to believe in yourself in a new way too. I could not recommend anyone more highly than Helen. She is a blessing in my life”

Emily Johnnson – Wish Tree

Shelley Hutchinson

Working with Helen has been absolutely a fantastic experience. When I first contacted her, I was frustrated, overwhelmed and I didn’t have a clear sales strategy.

 After barely four months working together, I found the “spark”  she helped me craft campaigns that I can reuse all the time and help me generate consistent leads every single month in a way that feels comfortable, easy and fun.

 With her help, I learned how to craft appealing content, sales pages and email sequences and I’m already seeing an increase of sign up conversions and open rates.

 The support you get from Helen is invaluable, she helped me reframe my mindset and encouraged me to move forward. I couldn’t be more grateful to her: she is a fantastic person and a highly-skilled professional”

 Alessia Pandolfi, On-line Tech Expert 

OK, so how does it work and how much is it?

The Launch Blueprint is a done-for-you copywriting service combined with a kick-ass sales strategy process. Its designed to help you with practical, no-nonsense advice that you can implement immediately to get more clients, combined with compelling copy.

I write the copy and we work together to get you total clarity on your sales strategy so you can confidently:

  • Launch successfully, every time 
  • Show up with intent and make sales
  • Connect with confidence
  • Scale your income

It’s the perfect blend of:

  • 1:1 support from me and implementation by you.
  • Accountability and strategic coaching
  • A stretch without overwhelming you
  • Deep and seamless support to make sure you achieve your goals

Here’s how it works

Duration: 12 Weeks.

Weekly 1:1 60min coaching sessions on Zoom.

A constant learning and implementation process with accountability and support.

You will also have workbooks and weekly tasks, plus additional email/messenger support to keep you focused and motivated, when you need it most.

It’s simple, straightforward and seriously impactful.



 One payment of 


(+ bonus month)


Three payments of


Easy Sales Calls

Grab your Easy, Not Sleazy, Sales Calls Freebie


How to close more sales on the phone without feeling awkward.

(plus my call framework that doubles your confidence)

You have Successfully Subscribed!